Cartier is huge. It’s under the Richemont umbrella — in fact, it’s the brand that’s holding that umbrella for all the others under it. Cartier’s 2022 retail value market share is gigantic, third only after Rolex and Omega, as estimated by Morgan Stanley. All the more shocking, then, that a brand of this size would launch an all-gold dress watches limited to just 100 pieces, but that’s what’s happened with the Cartier Tank Normale — an “abnormally” exclusive Cartier gold dress watch for 2023. While there certainly are bigger problems in the world, self-imposed limitations in luxury watch production have understandably been getting on the nerves of watch enthusiasts the world over. Watches that appear to be more or less normal references from a company’s regular collection being knocked back to just a few dozen or a couple hundred pieces for a global market has proven a remarkably efficient way to upset the fans of a brand. It’s all the more irritating when said limitations are impo...