The most significant news of the spring in the Finnish watch and jewelery industry is here: A-lehti buys 60% of Keskinen Kell, which makes watches and jewelery online in Finland and Sweden. The acquisition will increase A-magazine's already significant e-commerce business.
Keskisen Kello, Finland's most profitable watch and jewelery company, has been a rare success story in its field, which has grown its business profitably over the past ten years. In the current financial year,replicas de relojes net sales will rise to approximately EUR 20 million, which is based not only on excellent customer service but also on a strong and timely investment in e-commerce and digital marketing. Through this expertise, the company has gained a strong foothold in the Swedish market as well, and next the company is aiming for European fields.
Kaisa Ala-Laurila, CEO of A-lehti, commented on the transaction as follows:
“Keskisen Kello supports our strategy to grow as a major domestic and rapidly internationalizing digital trading player and expert.”
A-lehti, which has grown from a media house to a conglomerate, also owns the majority of the internationally successful Finnish Design Shop, which is currently the world's largest online store for Nordic design. The acquisition will diversify the A-lehti Group's offering to consumers and strengthen e-commerce as one of the Group's significant business models.
Jari Keskinen, CEO of Keskinen Kello, praises the transaction as follows:
“It is great to become part of a strongly growing and digitalizing Finnish family business. We have a clear common interest in working together to build more attractive online stores for Nordic consumers and international markets. With the help of A-magazines,replicas relojes we ensure the company's growth and expansion into more markets ”.
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